By delivering our strategy to create sustainable value in both the long and short-term, we aim to deliver the following key outcomes for our stakeholders, in line with our strategic themes:

The best service to customers

Provide great water

  • Drinking water is safe and clean
  • Customers have a reliable supply of water now and in the future

Dispose of wastewater

  • Wastewater is removed and treated without customers ever noticing
  • The risk of sewer flooding for homes and businesses is reduced

Deliver a service customers can rely on

  • Customers are highly satisfied with our service
  • Customers find it easy to do business with us

Purple Arrow

At the lowest sustainable cost

Value for money

  • Customer bills are fair
  • We support customers who are struggling to pay
  • The North West's economy is supported by our activities and investment

Improved efficiency

  • Our services are provided in an increasingly efficient way
  • Efficiencies are delivered in a sustainable way taking a long-term view

Green arrow

In a responsible manner

Protect and enhance environment

  • The natural environment is protected and improved in the way we deliver our services
  • The North West's bathing and shellfish waters are cleaner through our work
  • Our services and assets are fit for a changing climate

Support local communities

  • We invest in community partnerships for mutual benefit
  • Our employees make a positive contribution to local communities

Support employees in a safe workplace

  • Provide safe, secure working conditions
  • Provide competitive rewards to attract and retain employees
  • We invest in the learning and development of our employees

Green arrow

Provide an appropriate risk and return for investors